Access communications require creative messaging to reach every stakeholder.
- Download
-
We seek to reach every stakeholder with compelling messages: Payers, field teams, providers and their staff; patients and their caregivers. And that means understanding each individual's or organization's perspective on value.
The complexity of onboarding patients in today’s marketplace requires field reimbursement personnel with a wide range of capabilities.
- Download
-
These teams are in the best position to problem-solve on-boarding issues. They have a wide range of communication needs beyond the basics of patient support because they are in the unique position of understanding the office workflow and all the concerns of the office.
Rare diseases are not so rare! 25-30 million Americans suffer from a rare condition.
- Download
-
Account managers have a unique opportunity to address the many challenges of rare diseases: Among them: access, understanding the importance of improving speed to diagnosis, payment challenges, and helping their customers understand the different platforms.
An opportunity to open minds and expand relationships within the customer organization.
- Download
-
While above-brand programs are always a challenge, they are taking on added importance as health systems become more vertically integrated. Well-designed programs that address customer problems can help to create a more favorable selling environment.